When you become a realtor, you’re not starting a side-job; you’re starting a business. This business requires immense preparation if you want it to thrive. These are the best tips for first-time real estate agents who want to avoid making substantial, novice mistakes.
Optimize Your Online Presence
One of the earliest steps any real estate agent should complete is setting up a website. Your website should be attractive, concise, and easy to use. However, avoid simply setting up a landing page with your information on it. For instance, you should consider starting a blog. This might sound odd since you’re most likely not a writer.
This blog gives you the chance to boost your website’s SEO, potentially growing your presence tenfold. If you’re not comfortable writing SEO content, hire a reliable SEO company to help you out. Building a strong website is a crucial step that will boost your brand’s reach. This won’t change your business overnight, but investing in your online presence will pay off in the long run.
Treat People Like People—Not Paychecks
This is one of the best tips for first-time real estate agents because it’s crucial to realize there’s more to this business than chasing paychecks. At the end of the day, realtors should focus on helping homeowners sell a property. A good realtor should make selling the home less stressful and more beneficial for homeowners. It’s not just your expertise that will ease them through this sale, but also your character. There are plenty of real estate agents out there—remind your clients why they should hire you and, just as importantly, recommend your services to others.
Always Stage Before Selling
Home staging involves having a professional come to a home and assist with decluttering, reorganizing, and installing new décor and furniture. This is to give homes that “good as new” look. This process might sound pointless to some since these are things homeowners can do themselves, right? However, before brushing staging companies off to the side, there a few crucial facts realtors should know about home staging.
This process has more benefits than you might immediately realize, not the least of which is the convenience it provides to your clients. They have plenty to worry about as it is, so hiring a professional stager can make the sale much less stressful. Taking the time to learn what makes home staging so effective can help you sell homes faster.