Sometimes it can be hard to tell why something is so popular. But when it comes to the Jeep, it’s easy to see why this vehicle holds a special place in people’s hearts.
Jeeps have an unforgettable look, but there’s more going on with these vehicles than meets the eye. From its historical start to present-day Jeep culture, learn three interesting facts about the mighty Jeep.
1. Jeep Constantly Innovates
One key factor in Jeep’s success is that the company continuously improves its vehicles. Jeep is known for rugged durability, and they keep that standard with every iteration. But they also make adjustments in the design and functionality of their vehicles, which you can see when you compare the Wrangler JK and JL.
Jeep’s popularity isn’t just enduring, it’s growing. And thanks to forward-thinking engineering that marries style and functionality, this vehicle is fun to drive over both paved roads and rough terrain.
2. A Jeep Holds an Honorable Purple Heart
Another interesting fact about Jeeps is that one holds an honorable Purple Heart. Jeep came about as a result of the US Army’s need for a reliable 4X4 vehicle in World War II. This call led to the quick creation of the Willys MB made between 1941 and 1945, one of the earliest mass-produced military vehicles. At the conclusion of the war, Willys turned the MB into a civilian vehicle.
The Jeep was the vehicle of choice for the Allies during World War II. On October 13, 1942, a Willys Jeep named “Old Faithful” received two shrapnel holes in its windshield in the Guadalcanal campaign, the first major land offensive by the Allies against the Japanese empire. The Jeep continued to serve the American military until retiring on December 22, 1943. It received an honorable Purple Heart for its service.
3. Jeep Enthusiasts Cultivate an Adventurous Spirit
The first Jeep was conceived as a way to transport supplies and fighters during the war. To this day, Jeeps are built for conquering rugged terrain. Whether you want to rock crawl, go mudding, cross a river, or just drive down a gravel path, your Jeep will get you there safely. And if you end up getting stuck, your Jeep’s recovery gear and the help of fellow off-roaders can get you out.
Jeep’s success stems from the members of the Jeep community. Their dedication to adventure makes this community supportive and fun. You can join online forums or download apps—such as Jeep’s Badge of Honor program—to connect with off-roading enthusiasts, learn about trails, and earn badges that mark your off-roading successes. While many people enjoy their vehicles, Jeep enthusiasts have created an unmatched culture around this amazing rig.